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Our Story

Our Journey:

In the heart of adventure, amidst the whispers of the wind and the stories of a thousand cultures, the idea of NIOMA was born. It was during a solo trip in 2019, traversing the globe, that our founder discovered the essence of time – not just as ticking hands on a dial, but as moments that define us, bring us together, and remind us of what truly matters.

More than a name:

NIOMA is more than a brand name; it's a symbol of unity and love. It stands for 'Family' – a concept that transcends borders and languages. Our watches are crafted with the values of respect, compassion, kindness, gratitude, and generosity at their core. We believe in the uniqueness of each family, understanding that what's important to one may be different for another. That's the beauty of it – the diverse tapestry of life that keeps us connected yet unique.

A Slogan with a Story:

Every star in the night sky has its moment to shine, its unique path across the heavens. This philosophy is woven into our slogan, "A Stars Dial." It's a reminder that each of us has a purpose, a time to shine, and stories to write. Our watches don't just tell time; they tell stories – of dreams, hopes, and the endless potential within each of us.

Join the NIOMA Family:

When you choose a NIOMA watch, you're not just selecting a timepiece. You're embracing a piece of the world, a part of a story, and a fragment of a dream. You're joining a family that values the preciousness of time and the beauty of diversity. With every tick, let's celebrate our moments, cherish our connections, and make every second count.

Welcome to NIOMA – where every watch is a journey, every dial a story, and every moment a memory in the making.

Our Goal

Our goal is to offer reliable and durable products of the highest quality at an affordable price.We believe that simplicity and elegance is key when it comes to complementing your everyday wear, be it casual or professional. Minimalistic yet chic, our products are designed with you in mind.There is nothing more beautiful than being unique. That is why we want to help you add the best finishing touch to your look.